Folk Review: A CRM for Relationships Rather Than Pipelines
Folk suits teams that want a simple contact CRM with pipelinesIn this Folk review, Feature range draws 35 negative mentions, against 85 favourable mentions for Ease of use.
Every score on this page validated by the site owner · latest validation Oct 16, 2026 · How we score
Folk in three sentences
Folk (folk.app) is a contact CRM with pipeline management, contact enrichment, a LinkedIn extension and email sequences on its Premium plan. Its global score is 7.9 on 74 tagged reviews: Ease of use draws 85 favourable mentions and Feature range 35 negative ones. Folk's Standard plan is $30 per member a month, read on Sep 28, 2026.
See it before you read on
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What it costs
Three plans. Every figure read on the vendor's pricing page between Sep 28 and Oct 5, 2026.
Spotted a change? Tell us
Prices read on the vendor's page: Standard $30 and Premium $60 per member a month.
Prices read on the vendor's page: Enterprise starts at $100 per member a month.
Scores recalculated on 74 tagged reviews; global score 7.9.
What you get, what you don't
Six things Folk does. None of the six is missing on the vendor's pages; the weak spots are in what reviewers say, below.
- GmailNative
- OutlookNative
- Google CalendarNative
- WhatsAppNative
- ZapierNative
- GDPR data processing agreementAvailable
- SOC 2 reportSOC 2 Type 1
- Single sign-onAvailable
- ChannelsLive chat and email
- HoursNot published
- PhoneNot published
- Read as negative4 of 25 tagged reviews
The data behind the score
Our five scores against the average of the tools we score.
Should you buy it?
Name your dealbreaker. No profile is scored on its own yet: too few tagged reviews per profile, so the page shows the overall score.
Buy it if You want contacts, pipelines and a LinkedIn extension in one CRM; Ease of use draws 85 favourable mentions. Skip it if You need deep features or reporting first: Feature range draws 35 negative mentions and Reporting 5.
Feature range draws the most complaints Feature range draws 35 negative mentions, against 32 favourable ones. We hold no published fact that shows another tool here does better.
Integrations are the second most cited drawback Integrations draw 11 negative mentions, against 39 favourable ones. We hold no published fact that shows another tool here does better.
Automation draws more negative than favourable mentions Automation draws 5 negative mentions, against 2 favourable ones. We hold no published fact that shows another tool here does better.
Reporting draws more complaints than praise Reporting draws 5 negative mentions, against 1 favourable one. We hold no published fact that shows another tool here does better.
Questions to ask the vendor
- Which automations does Folk run beyond sending emails?Email sequences ship on Premium, per the pricing page read on Sep 28, 2026.
- What reporting does Folk offer, and on which plan?Feature depth scores 6.6 on 68 tagged reviews.
- Which missing features are on the roadmap?Feature range draws 35 negative mentions.
- Can the data of an inactive workspace be recovered after deletion?Terms state deletion after 60 days of inactivity and 30-day backups, read on Sep 28, 2026.
If Folk isn't it
Three tools we score in this category. Each card names where the tool is weaker. Feature range, Integrations, Automation and Reporting have no card: we hold no published fact that shows another tool here does better. Click a card, or a name below, to put it next to Folk.
- Lead finder included, searching by industry, geography and role, read on Oct 6, 2026
- Feature range draws 10 negative mentions
- AI call summaries and logging built in, read on Sep 29, 2026
- Feature range draws 174 negative mentions
- A free plan with 250 contacts and 2 users at most, read on Sep 28, 2026
- Feature range draws 15 negative mentions
Folk vs Salesflarethe three alternatives
 Folk |
Salesflare |
Nutshell |
Capsule |
|
|---|---|---|---|---|
| Our score | 7.9 | 8.8 | 8.3 | 8.3 |
| Price and plan | ||||
| Entry price | $30 /member /mo | $39 /seat /mo | From $13 /seat /mo billed annually | $22 /seat /mo |
| Free plan | No free plan stated | No free plan stated | No free plan stated | Free plan |
| Free trial | 14-day free trial | 30-day free trial | 14-day free trial | 14-day free trial |
| Four dimensions, same grid | ||||
| Ease of setup | 9.8 | 9.4 | 8.7 | 9.2 |
| Feature depth | 6.6 | 8.1 | 7.1 | 8.2 |
| Value for money | 8.5 | 9.3 | 9.6 | 9.7 |
| Support quality | 8.3 | 9.5 | 9.3 | 8.5 |
| Fit | ||||
| Integrations | Gmail, Outlook, Google Calendar, WhatsApp, Zapier, Make | Gmail, Outlook, Google Calendar, Zapier, LinkedIn | Gmail, Outlook, Asana, Aircall, ActiveCampaign | Xero, QuickBooks Online, Zapier, Gmail, Microsoft 365, Slack |
| Support channels | Live chat and email | Chat and email | Chat, AI help, email | Form, Twitter, email |
| Main strength | Collaborative sales pipeline management | Semi-automatic CRM data capture | Sales pipeline with email sync | Contact and sales pipeline management |
Salesflare lists email sequences from its Pro plan, read on Sep 29, 2026; Pro is $64 per user a month, read on Oct 6, 2026.
Nutshell lists email sequencing and automation on its Pro plan, read on Sep 29, 2026.
Capsule lists workflow automations on its Growth plan, read on Sep 28, 2026; Growth is $40 per user a month, read on Oct 5, 2026.
Folk's Standard is $30 per member a month, Salesflare's Growth $39 and Capsule's Starter $22 per user a month; Nutshell's Foundation starts at $13 per user a month, billed annually. Read between Sep 28 and Oct 6, 2026.
Same five-dimension grid for every tool; the fifth dimension changes with the category and stays out of this table. Prices and integrations read on each vendor's public pages between Sep 28 and Oct 6, 2026. Some of these prices have not been read again for 6 months. Check the vendors' pages before you buy.
What the reviews say, in depth
Reviewers praise ease of use, results and the interface
Ease of use draws 85 favourable mentions, Results and time saved 15 and Interface 14. Ease of use has 1 negative mention; the other two have none. In this Folk CRM review, Ease of setup scores 9.8 on 61 tagged reviews.
Setup draws 12 favourable mentions and none negative. The Standard plan lists pipeline management, contact enrichment, AI Assistants and a LinkedIn extension, read on Sep 28, 2026.
Feature depth scores 6.6 on 68 tagged reviews
Feature depth scores 6.6 on 68 tagged reviews, and 23 of those 68 read as positive. Support quality scores 8.3 on 25 tagged reviews.
The Premium plan adds custom objects and deals, email sequences, workspace roles and API access, read on Sep 28, 2026.
Folk pricing is per member, billed monthly or annually
Standard is $30 per member a month, or $24 a month billed annually. Premium is $60 per member a month, or $48 a month billed annually. Both were read on Sep 28, 2026. Enterprise starts at $100 per member a month, or at $80 a month billed annually, read on Oct 5, 2026.
Folk publishes a 14-day free trial with no credit card asked, read on Oct 5, 2026. The pricing page shows no free plan, read on Sep 28, 2026.
Fees are non-refundable and plans renew automatically
The terms of use state that all fees are non-refundable, including for unused services or canceled accounts, read on Sep 28, 2026. Plans run monthly or yearly and renew automatically; cancellation takes effect after the end of the subscription term, read on Sep 28, 2026.
Data of an inactive workspace is deleted after 60 days, and backups are kept for 30 days, per the terms of use read on Sep 28, 2026.
Support runs through live chat and email
The help center lists live chat and email, read on Sep 28, 2026, and publishes no phone number or opening hours. Customer support draws 3 negative mentions, against 12 favourable ones.
Folk states it is SOC 2 Type 1 certified, read on Oct 5, 2026, and publishes a data processing agreement, read on Sep 28, 2026. The pricing page lists SSO, read on Oct 5, 2026.
Integrations draw praise, and a few complaints
Folk lists Gmail, Outlook, Google Calendar, WhatsApp, Zapier and Make as native integrations, read on Sep 28, 2026.
The Standard plan lists 5,000+ integrations, read on Sep 28, 2026.
Before you commit
Standard is $30 per member a month, or $24 a month billed annually, and Premium is $60 per member a month, or $48 a month billed annually, read on Sep 28, 2026. Enterprise starts at $100 per member a month, read on Oct 5, 2026. Folk publishes a 14-day free trial with no credit card asked, read on Oct 5, 2026.
Folk lists email sequences on Premium, read on Sep 28, 2026, and AI assistants for follow-up, recap, research and workflow, read on Oct 5, 2026. Automation draws 5 negative mentions against 2 favourable ones; this page does not describe what its workflows cover.
Pipeline management is listed on Standard, the first plan, read on Sep 28, 2026. Custom objects and deals are listed on Premium, $60 per member a month, or $48 a month billed annually, read on Sep 28, 2026.
Folk lists a Chrome extension with one-click profile imports from LinkedIn, read on Sep 28, 2026, and the Standard plan lists a LinkedIn extension. Browser extension draws 7 favourable mentions and none negative.
Folk's mobile page lists a mobile app, read on Oct 5, 2026. Mobile app draws 4 negative mentions and no favourable one, so this page does not rate how well it works.
This page sets no team size at which users outgrow Folk: reviews are tagged by profile, not by headcount. Feature range draws 35 negative mentions, and Enterprise lists group-level permissions and a dedicated account manager, read on Sep 28, 2026.
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